Worthless Billboard

Has anybody else seen this poster? We have one along the highway near my house and with a little effort I was able to locate a copy online:

Putting Shrek's visage up on a motivational poster is so nonsensical it actually makes my brain tingle. The whole thing makes about as much sense as putting Garfield's face on an ad for printer toner (the former President, not the cat). The message of the Foundation For a Better Life, when all is said and done: "We thought of a pun!"